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2XRX: Doubling the Optical Opportunity

Course Authored By: Jonathan Smith

Course Description

Course Objectives: 

  • Discover the best way to get you and your staff comfortable with doubling the optical opportunity in your practice.  
  • Learn how to change patients to customers and increase practice revenue; sell more than one parit to each patient.  
  • Understand the 3P Technique that efines the Presentation, Performance and Product.   

 

This course is supported by an education grant from Luxottica North America. 

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